Creativity That Engages

Find New Ways to Optimize Your Website

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Could your website’s performance improve with a few basic upgrades?

Websites are the digital storefront of any business. And you need to ensure your site is well-designed, content is easy to understand, has simple navigation and follows current best practices for SEO. After a quick look around on your website, we will highlight some of your site’s strengths, reveal opportunities and offer at least four difference-making suggestions to improve your website's overall performance.

Discover D&E's full suite of free resources here.

To help make your midsize to enterprise level website more streamlined, intuitive and attractive, we will share the key ingredients to any successful website, such as: 

Design and User Experience (UX)

  • Do the design elements (logo, fonts, color scheme, imagery, etc.) reflect and communicate your brand?
    • Does the design of the pages have a clear hierarchy and help define the purpose of the page?

Content Strategy 

  • Is your copy scannable, coherent and engaging?
  • Are you providing relevant information for a wide variety of audiences, like a first-time visitor, a loyal customer, or a prospective employee, etc.?

User Experience

  • Are your bounce rates high because your site is not responsive to a certain device type?
  • Is the top-level navigation easy for users?

Search Engine Optimization (SEO)

  • What keywords are you ranking for on the search engine results page (SERP)?
  • Are you using meta descriptions, title tags and keywords to ensure you are ranking on the SERP?

Explore more ways to engage us for effective marketing communications.

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Paid Media
& Advertising

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Social Media

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Branding & Corporate Identity